What a Writing Coach Does (and Doesn’t) Do

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It’s easy to think that only published, bestselling authors should be writing coaches. After all, you want someone who’s been there done that, who’s trod those paths before you to show you the way. But that’s like saying you have to be an Olympic gold medalist to train Olympians—when in reality, some of the best coaches in the world have never competed at that level themselves.

And let’s face it – world leading, best-selling authors are probably too busy working on their next best-seller to spend much time on coaching.

So, it’s a good thing that a great coach isn’t just someone who’s “made it.” It’s someone who understands the craft, knows how to guide others, and has a knack for seeing what’s working (and what’s not). Their job isn’t to be the star of the show—it’s to help you become the best writer you can be.

I may not have a New York Times bestseller under my belt (yet!), but I do have a sharp eye for storytelling, a deep understanding of writing mechanics, and a passion for helping writers improve. And sometimes, having someone in your corner who’s still on the journey themselves can be even more valuable.

So, let’s talk about what a writing coach actually does—and what they don’t do.

Writing can feel like a solitary, sometimes overwhelming process. Whether you’re working on your first novel, struggling to finish a draft, or trying to improve your storytelling skills, a writing coach can help you stay on track. But what exactly does a writing coach do? And just as importantly—what don’t they do?

Let’s break it down.

What a Writing Coach Does

Help You Stay on Track

One of the biggest struggles writers face is consistency. A writing coach acts as an accountability partner, helping you set goals, create a writing routine, and actually stick to it. They won’t write your book for you, but they will check in, encourage you, and make sure you don’t give up when the going gets tough.

Gives You Honest, Constructive Feedback

You know that feeling when you stare at your writing and think, Is this any good? A writing coach helps answer that question. They provide insightful, constructive feedback on your story, characters, pacing, and overall clarity. Their job isn’t to tear you down but to help you refine and improve your work—while still making sure it sounds like you.

Helps You Develop Your Ideas

Sometimes, you have a great idea but no clue how to turn it into a full-fledged story. A writing coach helps you brainstorm, outline, and structure your writing, whether it’s a novel, memoir, or article. They guide you through roadblocks and help shape your ideas into something stronger and more compelling.

Supports Your Publishing Journey

If you’re aiming for publication—whether traditional or self-publishing—a coach can provide insight into the industry, help with query letters, and guide you through the next steps. They won’t guarantee a book deal, but they can help you put your best foot forward in the process.

I’ll be honest, this is probably where I’m the weakest.  I haven’t been through this part of the journey, so I’m not the best person to help you with this.  

What I can do though, is be honest about my limitations, and help you through this part of your journey the best I can.  If you ask something and I don’t know the answer, I’ll work with you to find the answer out.

All of that said, I do still know a thing or two!

Keeps You Motivated

Writing is a long game, and it’s easy to lose confidence along the way. A coach helps you stay focused, overcome self-doubt, and push through creative blocks. They’re a mix of mentor, motivator, and sometimes even a little bit of a tough-love drill sergeant (when needed!).

What a Writing Coach Doesn’t Do

They Won’t Write Your Book for You

A writing coach isn’t a ghostwriter. They guide and support you, but you have to do the writing. If you’re looking for someone to do the heavy lifting, that’s a different service entirely.

They’re Not a Full-Service Editor

A coach will give feedback on big-picture elements—like storytelling, flow, and pacing—but they won’t go through your manuscript with a red pen fixing grammar and typos. If you need a deep-dive line edit or proofread, you’ll need an editor for that.

They Can’t Guarantee Publication

Even the best writing coach in the world can’t promise you a book deal. What they can do is help you improve your manuscript, strengthen your pitch, and navigate the publishing world—but success depends on many factors beyond just coaching.

Personally, I’m of the opinion that anyone who does claim to guarantee you a publishing deal is some sort of scam artist.

They’re Not Your Therapist

Writing is personal, and yes, working with a coach means opening up about your creative struggles. But while they can support you through writing-related challenges, they’re not trained therapists. Their focus is on your words, not deep emotional healing.

They Won’t Take Over Your Story

A great writing coach won’t tell you what to write. They’ll help shape your voice and ideas, not impose their own vision on your work. If a coach tries to rewrite your story in their style, they’re not doing their job properly.

Final Thoughts

A writing coach is a guide, motivator, and accountability partner, but they aren’t a shortcut. If you’re willing to put in the work, they can help you improve faster, stay committed, and reach your writing goals—but ultimately, the magic still comes from you.